Posts tagged Nielsen

Charting the Events season using TV ratings

Percentage of households with televisions in use that were tuned to:

Source: NYTimes, using Nielsen data.

Oversharing: 40% of 18-24 year olds use social media in the bathroom

Also more than half (56%) of adults ages 25-34 use social media at work, and 44 percent of millennials use social media around the table at a restaurant, according to Nielsen’s new Digital Consumer Report.

Pumpkin beer definitely appears most often in fall months, and 92 percent of pumpkin-tinged beer is sold August-October 2012.

Nielsen.

(via brewnoob)

15.9% of Americans struggle with hunger: here’s what that looks like mapped on a county-by-county basis in the US, using data from Nielsen in collaborations with Feeding America.

15.9% of Americans struggle with hunger: here’s what that looks like mapped on a county-by-county basis in the US, using data from Nielsen in collaborations with Feeding America.

How Crossovers Can Create New Fans

Darius Rucker, Lionel Richie, and Kid Rock have all walked the line between genres to new success.

via nielsenent:

image

Whether it’s cross-genre collaborations like a hip-hop artist being featured on a country song, or an artist releasing new music in a genre not of their norm, accomplishing a successful crossover is no easy feat. When crossing the genre line, artists have an entirely new fan base to win over and without a guarantee that their current fans will cross-over with them. Some artists have taken that risk and transformed their careers. We’ve seen a number of artists whose cross-genre releases have allowed them to show off another side of their musicianship and create a new demographic of fans. This week we take a look at some of these success stories and discuss the elements of their new success.

Read the full post, then listen to the Spotify playlist here.

How Daft Punk is “Doin’ It Right” in terms of music marketing for their 2013 album “Random Access Memories”

How Daft Punk is “Doin’ It Right” in terms of music marketing for their 2013 album “Random Access Memories”

Infographic showing how digital media is overtaking physical media, using data from Nielsen’s Entertainment Consumer Report.
Interesting to see that women make up most of eBook (and physical book) readers, and that the sales of Physical LPs more than made up for the loss in CD sales (even before adding in digital album purchases).

Infographic showing how digital media is overtaking physical media, using data from Nielsen’s Entertainment Consumer Report.

Interesting to see that women make up most of eBook (and physical book) readers, and that the sales of Physical LPs more than made up for the loss in CD sales (even before adding in digital album purchases).

The 2012–13 TV Season in One (Depressing) Chart

While the data doesn’t include DVR viewing (although Nielsen data usually does), this chart helps explain the challenges for Broadcast TV going into the new TV season

Nielsen’s study on music fans’ purchasing habits (LA Times)
via katbeee:

I don’t think I fall into any of these categories. Am I weird because I never buy digital music?
All my music spending goes to attending concerts (50%), purchasing vinyl (30%), purchasing merch (10%) — and occasionally donating money to bands either via sites like Kickstarter,or by paying bands I book on shows/taking bands out to dinner/chipping in for gas money (10%).

Nielsen’s study on music fans’ purchasing habits (LA Times)

via katbeee:

I don’t think I fall into any of these categories. Am I weird because I never buy digital music?

All my music spending goes to attending concerts (50%), purchasing vinyl (30%), purchasing merch (10%) — and occasionally donating money to bands either via sites like Kickstarter,or by paying bands I book on shows/taking bands out to dinner/chipping in for gas money (10%).