How most social media managers see discussion on Twitter…
Sometimes the hardest part is monitoring what consumers are actually saying in social media about your company. Especially in YouTube comments…
Just saying, in case you think no one is listening, re: termsofenragement:
Corporate social media accounts just remind me of this:
Happy 4sq Day! I’ve been using Foursquare for 4 years now, so I’ve used data from my thousands of checkins to create this infographic (which is an update of this blog post I wrote in 2011)
Follow me on Foursquare for my tips and recommendations if you’d like, and hopefully I’ll see you sometime IRL.
FTC: Just Use ‘Ad:’ in Sponsored Tweets and You’ll Be Fine
This is a fairly significant change. The FTC with this reduces social media disclosure requirements. The new rules make it easier to pay for syndication among a user base providing very clear guidance This previously was missing in the past.
It’s important to note
- Tweets (and other micromedia) should start with “Ad:”
- Sponsored can be placed anywhere in the media
- Only applies to endorsements or claims
- Claims are defined as “statement that is used in advertising a product and that addresses some positive aspect of the product’s performance or a benefit to be gained from use of that product-for example, “XYZ Soap is 99% pure!” or “XYZ Beer is less filling-and-tastes good!”“
- Short hand - #Spon does not work
- Links (IE cmp.ly) do not work
- Paid Media is not the only way to advertise
The net result is more tweets are covered by the regulation. Community managers officially just stepped under the marketing umbrella. This is a pretty big rule change.
via nationalpost:
Bread is a bad idea in space. Bread makes for crumbs and crumbs make for a mess in zero gravity, floating this way and that, and so a Canadian astronaut hankering for a peanut butter and honey sandwich will leave the Wonder behind for us earthbound slobs and reach instead for a fresh vacuum-sealed flour tortilla.
“A tortilla can be good for 18 months,” Chris Hadfield explains in a scene from “Chris Hadfield’s Space Kitchen,” the latest video from our man among the stars detailing everyday life aboard the International Space Station.
The 53-year-old makes peanut butter and honey sandwiches. In other dispatches, he has brushed his teeth, demonstrated how to clean up a water spill, bubble by bubble, by plucking the distended orbs from mid-air, jammed with Ed Robertson of the Barenaked Ladies, put on a goofy outfit to celebrate Mardi Gras, swapped tweets with William (Captain Kirk) Shatner, dropped a puck from the heavens on Hockey Night in Canada, fixed some space station gizmo of great scientific importance while sending out a daily stream of majestic photographs of the Earth below — the Sahara, the Australian Outback, the blinding lights of Beijing — via Twitter, Facebook, Youtube and Tumblr.
The worst type of YouTube users only read the comments…
I probably shouldn’t admit it, but I’ve used social media in both locations…
via shantanubawari:
Nielsen’s 2012 Social Media Report highlights where people of different age groups access social networks from. As it turns out, I am in the 25-34 age group, but also behave like someone from the 18-24 group :)
When life imitates art, if by “life” you mean autonomous social media robot accounts and by “art” you mean my ‘social media guru’ parody project Chris Brogfan…
What Twitter is really made of….
via sarahlcomics:
Perhaps I’m having a misanthropic week, but lately it feels like Twitter is just full of unfunny people trying too hard to be hilarious.
Can social media predict election outcomes? This infographic provides a case study of twitter followers and election results.
